Rosa Rendl: How Alive Are You

Paired with addiction to self-imagery control and the vulnerable thought of being alive by creating, sharing and always being connected a desire for real experiences appears. The exhibition shows big blown up images of for example a girl lying in bed eating a crisp seductively, reminiscent of a „Selfie“ image, made to share with others, to create a certain image of one-self – but probably taken in a situation of complete solitude. A photo of an Iphone, staged like an sculptural object surrounded by a wide empty space with a detailed attention to colours angles and shadows, estranging, questioning and distracting from the actual meaning of the object. Another image provides the show title HOW ALIVE ARE YOU – the official advertising slogan of Jaguar. It shows an open catalogue box of brand, which reminds of a Laptop in sleeping mode formally, and again leaves a feeling of sobriety and emptiness in its secluded appearance.